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Hénaff : aperitif under the sign of plants

Redaction Leader Meeting -
While the market for vegetable spreads for aperitifs recorded growth of 5% in 2025, the brand signs two new....
Launch

New Friskies Activ : energy and vitality for adult dogs

Redaction Leader Meeting -
Friskies strengthens its offering in the Pet Food department with the launch of Friskies Activ 18 kg, beef and vegetable flavor. Friskies : second mark...
Launch

HappyVore invents the vegetable tender

Redaction Leader Meeting -
The French market leader in plant-based meat substitutes is tackling one of the most popular symbols of breaded chicken. The brand ...
Launch

Brick sheets : Sofrabrick consolidates its superiority

Redaction Leader Meeting -
Faced with the proliferation of low-cost imports, the company affirms the premium positioning of its JR brand with a new visual identity. Born in 1980,...
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Baron de Lestac : 40 years and still one step ahead

Redaction Leader Meeting -
This year, the famous wine brand celebrates a major milestone : 40 years of presence in the heart of the Bordeaux department. Four decades....
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Joséphine back with two new recipes

Redaction Leader Meeting -
With his recent discoveries – Raspberry & Rosemary, Apple & Peppermint –, the brand's sparkling waters in cans are available in....
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Entremont heats up the aperitif

Redaction Leader Meeting -
With its “Spicy” recipe with a spicy taste, the milk processing company responds to the most recent consumer trends and....
Launch

Milliways, plastic-free chewing gum taking over the world

Redaction Leader Meeting -
Alternative to traditional “chewing dough”, the brand is enjoying real international success. She raised $3 million..
Launch

Rivière du Mât launches its new BIB 2L format in arrangements

Redaction Leader Meeting -
The producer innovates on the arranged rum market with its brand new format. A first in this segment in Reunion. Designed for....
Launch

For Father's Day, spirits of character…

Redaction Leader Meeting -
Thanks to three emblematic creations, the Grandes Distilleries Peureux Massenez celebrate the art of tasting . Djebenah This :une liqueur de café d’exception Issue de grains...
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