CATEGORIE LEADER REUNION

Launch

Breakfast : Holie’s is shaking up the cereal category

After shaking up the morning meal market in Benelux and the United Kingdom, the Dutch brand chooses France to pursue its ambition : awaken a sector long dominated by historical actors. For its launch, the brand with a joyful and colorful tone joins forces in France with Carrefour, where three crunchy muesli references are now available in....

Nestlé launches its new Hazelnut Bar

Renowned and trusted brand for the whole family, Nestlé launches a new Hazelnut Bar. This novelty combines a crispy wafer, coated with melting milk chocolate, with three delicious layers of hazelnuts and chocolate coating. Offered in unit format, this new bar from Nestlé is aimed at consumers looking for a gourmet and tasty break. To be found in....

Grand Sud Productions sees life in red with Capri-Sun Cerise

Grand Sud Productions expands its 20 cl offering with a new product : le Capri-Sun Cherise. A tangy fragrance to be enjoyed chilled, for a gourmet and refreshing moment. Stamped “Nou La Fé”, this new reference joins a range already well anchored in the daily life of Reunionese families. Something to appeal to young and old : le Capri-Sun Cherise...

NESCAFÉ launches its Espresso Beans in 1 kg format

NESCAFÉ Espresso Grains – Format 1 kg Au rayon des cafés en grains, NESCAFÉ launches a new product with its Espresso Beans in 1 kg format. This 100% bean coffee is made from a balanced blend of Arabica and Robusta beans., offering a cup to the full body, accompanied by gourmet notes of hazelnut and cocoa. Roasted coffee....

Nestlé relies on Bonka for its coffee bean offering

Café BONKA en grains – Format 1 kg Au rayon des cafés en grains, Nestlé lance Bonka, roasted coffee beans, available in 1 kg bags. Made from a blend of Arabica and Robusta, it offers a round and intense coffee. Thanks to a touch of acidity, it also presents fruity notes on the palate. For optimal preparation, il...

La Dodo modernizes its visual identity

The graphic universe of the Dodo label has not evolved since 2015. It is modernized and embellished in order to revive the historical link uniting Reunion beer and its consumers.. Something was brewing : we felt it recently during the Brasseries de Bourbon campaign which revisited in particular the famous slogan of the brand (“Adopted....

Canada Dry and Dr Pepper and arrive in Reunion

Brasseries de Bourbon enrichit son portefeuille avec deux icônes mondiales Le distributeur de boissons rafraîchissantes sans alcool propose de nouveaux plaisirs de dégustation avec deux marques iconiques sur le marché réunionnais : Canada Dry, the benchmark ginger ale since 1904 ; a Dr Pepper, the drink with 23 flavors that has been a hit for 140 years in the United States. Ce...

Alternative au sucre : Yacon syrup & Co

After having conquered more than 4,000 stores, yacon syrup takes a step forward with national arrival at Carrefour. Help reduce sugar consumption with a natural alternative, little transformed and easy to integrate into everyday life : this is Yacon’s goal & Co. Previously distributed mainly in specialized organic networks, syrups of....

The new Têtes Brûlées thrills for Halloween

Halloween, the next edition of which takes place on October 31, 2026, is an unmissable event for Têtes Brûlées and its candies with “intense” flavors ! The brand presents its four types of treats : marbles, bars, chewing pastes, and gummies. When Halloween approaches, candy cravings explode : it's the unmissable season, whether for....

Diego Banane passion : a fruity duo that makes the difference

A new wave of freshness arrives in the Diego universe with this new limited edition : Banana Passion. IAprès Mango Colada, time for a new tropical stopover that brings sunshine to our breaks ! Like Mango Colada, this limited edition was selected by a panel of loyal consumers. The sweet recipe, exotic and intensely fruity Banane Passion...
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