CATEGORIE LEADER REUNION

Expert

New KIA EV6 : thought for the present, looking towards the future

In a changing world, where innovation and ecological awareness emerge as the pillars of tomorrow’s mobility, KIA once again positions itself as a pioneer with the new EV6, a true concentrate of technology, performance and design. The new KIA EV6 makes a splash in the three KIA dealerships, to the north, south and west, of the island,...

Business strategies : decode yesterday to better prepare tomorrow

The title of Emily Mayer’s conference, director of studies at Circana France (“Decoding yesterday to better prepare tomorrow, challenges and prospects for Reunion trade”) cannot be better suited to qualify StratCo Run 2025 as a whole. This fourth edition of the congress was once again sold out on September 25 in Saint-Paul.. Even more than....

L'IA agents, an asset in retail

Even recently, artificial intelligence was viewed with caution in retail. Today, agentic AI – artificial intelligence systems designed to act autonomously – is emerging as a strategic lever, both to streamline the customer experience and to relieve front-line teams. If consumers remain divided on its use, professionals are already seeing gains..

On the way to Odysséa Réunion 2025

The 2025 edition of Odysséa Réunion takes place on November 8 and 9. The registration campaign is underway. Pay attention to deadlines. Two ways to participate in the famous race intended to raise funds to finance support and support actions for women affected by breast cancer. In person, Odysséa will resume the departure in the forest of L’Étang-Salé....

Young people and women : the new faces of microentrepreneurship

The self-employed status now appeals to a younger population, more feminine and more diverse. President of Walter France and founder of the site dedicated to self-entrepreneurs MonEntrepriz, Pascal Ferron reviews the state of play of these transformations based on 2022 data published in the latest INSEE report. In 20 years, between 2002 and 2022, the creation of individual businesses has....

With Positive Brand, Strategies & Territories enter a new development cycle

Brands and territories must today prove their usefulness and better embody their values. Driven by this conviction, the Reunion communications agency Stratégies & Teritoires launches Positive Brand in Reunion, a method providing a strategic framework for storytelling and measuring the impact of a communications campaign. Strategies & Territories : the name of this agency...

FORMA' Mag : the training magazine, employment and work-study

Published by Zebra Editing, this new 68-page magazine with a circulation of 20,000 is printed in Reunion and distributed free of charge throughout the island. The magazine is aimed at all those who wish to build or reorient their professional career : students, job seekers, employees undergoing retraining or even HR and training professionals. Summary :...

Relations presse : strategic know-how in a media landscape in full change

In a Reunionese media landscape in full change, with now systematic information research habits and artificial intelligence, communication codes with the traditional press evolve. More than ever, resorting to a press relations provider becomes essential : maintain a network, know the editors, adapt messages... so much essential know-how to make people heard..

The French melted with honey

In the first quarter of 2025, 74% of French people have bought honey, with sales growth in mass distribution of 8,1 %. After several difficult years, the year 2025 announces the resumption of honey consumption in France. Over the first three months of the year, sales of honey jars jumped by 8,1% in....

Aurora : AI smartphones designed for the elderly

The Swedish Doro, European leader in technologies for seniors, Lance Aurora, a new concept of smartphones that places humans, not technology, at the heart of innovation. A range designed to reassure, connect and simplify. According to a Doro study, 51% of seniors fear making mistakes on their phone, and 62% call on their loved ones to....
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