CATEGORIE LEADER REUNION

Launch

Rivière du Mât unveils its 2L cubi of traditional 49° white rum

Historic brand of Reunion Island, leader in old rum and number 2 in arranged rums, Rivière du Mât enriches its offer with the first 2-liter cubi of traditional 49° white rum in GMS. This unique format on the local market meets the expectations of Reunion consumers, looking for practicality and good value for money, and also constitutes....

Jam maker Valade celebrates his success

Offering as many people as possible products that are a source of pleasure and balance with this universal ingredient that is fruit : this is the mission that Valade has set for itself, which celebrated its 140 years of history last year. The Corrèze company has become a major player, both in terms of expertise in its markets and results. Jam brand with 17 references today,...

Clove essential oil

Powerful and assertive, clove essential oil joins the SO BiO étic offering. An oil “with character” that does not leave you indifferent. Brand of the Léa Nature group, the SO BiO étic brand strives to select plants recognized for their virtues in order to extract organic essential oils, pure and complete in order to preserve all the benefits....

Joséphine in can format

It is to accompany Dry January and extend the “drinking well” movement that the French brand of sparkling water with botanical extracts is launching its new can format.. Lightweight, elegant and 100% recyclable, Joséphine aluminum cans are a more economical format, more practical and more efficient logistically : reduced weight, easy storage and carbon impact...

Sober Spirits launches non-alcoholic rum and whiskey

Elegant substitutes for rum and whiskey, Sober Spirits non-alcoholic spirits continue to stand out with know-how that appeals to amateurs and the curious alike.. A know-how recently recognized once again in London during the International Wine & Spirit Competition, where the brand was crowned “best non-alcoholic spirit in the world” for the fourth time.. The...

Old -fashioned : CASTEL initiates its first national bottling in Reunion

CASTEL Réunion marks a strategic turning point : for the first time, the leading group in the wine sector in France and a major international player bottles one of its flagship national brands on the island ; Old -fashioned. This initiative is part of a vision of sustainable local development, by aligning quality, industry and responsibility. The announcement was made by Alain Castel,...

Textured hair : Activilong reveals the shine of your curls

The brand continues its commitment to textured hair with two new ranges inspired by nature and authentic beauty : Tender Passion, to nourish and enhance the hair fiber, et Acticurl Expert, for bouncy curls, supple and perfectly defined. Two complete rituals, thought of as real moments of well-being, where each gesture combines efficiency, sensory pleasure...

French Mush : the brand that grows like a mushroom

French leader in adaptogenic mushrooms, French Mush is developing its presence throughout the country. The brand that, from its creation, invested in physical distribution, is now in 2,000 points of sale in total and is experiencing exponential growth thanks to its differentiating positioning. A mushroom or plant is considered adaptogenic when it has the property of adapting to....

A trendy Christmas decoration : le sticker mural

Practices, modular and responsible, wall stickers are attracting more and more homes, but also traders, looking for creative solutions to replace traditional decorations. The rise of wall stickers can be explained by the influence of DIY and wall design. On Pinterest and Instagram, searches related to adhesive decoration have surged these....

Petfood : Petty Well en grande distribution

Already available in more than 500 stores, Petty Well, petfood brand born online, invites itself onto the shelves of mass distribution, facing the historic giants of the sector. Founded in 2019, Petty Well is a French brand specializing in food for dogs and cats, with natural products of French origin, a flexible subscription and customer service for small...
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