Sorebra partners for the second consecutive year with the collaborative brew Pink Boots Beer, association encouraging women to work in the brewing industry.
The market speaks for itself: women are also avid beer consumers. More and more women want to pursue a career in the brewing world. From this statement, Fischer Réunion launched the first Fischer brewed by women in 2021. A success which therefore leads the brand to launch a second edition. This year, Fischer Réunion is once again joining forces with the collaborative Brassin of the Pink Boots Society. This association aims to inspire and encourage women to work in the brewing industry and to help them build careers around the world.. Many breweries around the world mobilize around this action every year.. Each registered brewery makes donations to support the various missions of the association. La Sorebra is the only brewery in Reunion to participate.
A team of three brewers
Like in 2021, a team of three brewers will be formed for this new collaborative brew. No need for training. What matters, it’s the interest in the world of beer. Registrations are open and will close very soon. These three brewers will create the beer of their choice together., based on hops selected this year by the Pink Boots Beer association. From the name of the product, until tasting, through the choice of the type of beer or even the brewing, they will be immersed in the entire process. The goal is to organize the brew day on March 8, Women's day. This special brew will be packaged in barrels. Sa commercialisation se fera donc à la pression et uniquement dans quelques établissements gérés par des femmes.
