StratCo Run celebrates commercial audacity

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In just five years, StratCo Run has established itself as the unmissable event for Reunion commerce by bringing together leaders, managers, industrial, distributors, experts and young talents around a common ambition : rethink the commerce of tomorrow. The four major themes of this edition will be an opportunity not only to look at the progress made, but also to analyze the transformations underway in a changing economic and social environment.

Commerce 2030 : between AI, data and augmented humans

Artificial intelligence raises many questions : how to reconcile technological innovation and the relationships that constitute the DNA of commerce ? What are the concrete impacts for traders of the democratization of generative AI ? How to implement a tailor-made customer experience ? In the program : local use cases of AI applied to retail, demonstrations of CRM tools and predictive data, as well as a round table : “Is AI replacing sales? ? »

Purchasing power, value and sovereignty : a key issue for Reunion

Reunion Island is not immune to the tensions affecting world trade : rising costs, consumer arbitration, waiting for local and sustainable products. How to reconcile inflation, price requirements and valuation of the premises ? Can retailers support this development? ? Reunion brands, with their short circuits, do they offer an alternative ? So many fascinating debates.

Leadership commercial : transmit and innovate

StratCo Run invites you to think about transmission, because the commerce of tomorrow is being built today. How to train and develop new leaders ? How to increase the place of women and young people in positions of responsibility ? StratCo Run predicts inspiring duos (former leader- young talent) on the vision of leadership, a round table on the obstacles and levers of better female representation, a workshop on the quest for meaning of new generations.

The meeting, commercial hub of the Indian Ocean

The island has the assets to become a regional trade crossroads : its geographical position, its know-how, its regional natural partners. StratCo Run exposes the different elements of this problem : business opportunities with Madagascar, Maurice, Mayotte, Comoros and Seychelles, regional sourcing and inter-island logistics, exporting Reunion know-how.

The StratCo Run Trophies evening

The Reunion sales forces will be celebrated during an evening punctuated by a premium gourmet dinner, during which the trophies will be awarded throughout the meal.

This event will bring together 120 participants, divided into 12 tables of 10 guests, by reservation. Among the guests will be winners, leaders, sponsors, as well as decision-makers in commerce and mass distribution. The animation will be provided by Yves Puget, master of ceremonies, and Nathanaël Juricic, event organizer. A unique opportunity to highlight your achievements, strengthen team cohesion and benefit from a particularly strong impact and visibility with key players in the sector.

An oral competition

The organization of the competition is evolving. From this year, it's in front of the jury, and no longer on documents, that each candidate team will defend its file. If the jury always brings together general managers and commercial directors from industry and commerce, it expands by welcoming Rémi Baetslé, president of ORA Groupe, Rachid Morouche, CEO of Optimark, and Yves Puget, LSA editorial director, host of the StratCo Run conference.

9 trophies to reward excellence and innovation
• Exceptional commercial performance
• Dramatization of the promotional area
• The best sales forces (FDV) elected by the brands
• Innovation and CSR transformation
• Local strategy and “consuming local”
• Commercial talent under 30 years old
• The female leader of the year
• The Favorite Prizes of Yves Puget and the jury
• The StratCo Run 5th anniversary special prize

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