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Business

Cognitive biases frequently used in marketing

Redaction Leader Meeting -
In the early 1970s, two psychologists, Amos Tversky and Daniel Kahneman developed the theory of cognitive biases with the aim of explaining....
Stores & Clients

R’Concept partners with Cuisines Teisseire to open a new showroom

Redaction Leader Meeting -
Ravate merges two of its brands, R'Concept and Cuisine Teisseire, iconic manufacturer of custom kitchens, to launch a new showroom. R'Concept Cuisines Teisseire...
Stores & Clients

FBD : indicators are green for the leader in the kitchen franchise

Redaction Leader Meeting -
Franchise Expo gave last month to the FBD group, leading kitchen franchiser in Europe, notably with the Ixina brands (present at the....
Stores & Clients

The Body’minute network is growing

Redaction Leader Meeting -
Last year, the L2D Group bought the entire Body’ minute and Nail’ minute franchises in Reunion. Se montrant à la hauteur de ses...
Sustainable development

Nutri-Score : a duty for Danone Réunion

Redaction Leader Meeting -
La Sorélait (Danone Reunion) has started to submit its ranges to Nutri-Score, nutritional labeling of food products, at the end of 2020. Un an...
Sustainable development

Solar energy : two Reunion Total Renewable Energy projects open to crowdfunding

Redaction Leader Meeting -
TotalEnergies announces the opening of crowdfunding, via Lendosphere, de deux projets de toitures solaires situés respectivement sur le complexe sportif de Champ Fleuri à...
Sustainable development

The EDF group foundation launches a call for projects at the meeting

Redaction Leader Meeting -
The EDF Group Foundation acts as a priority in environmental areas, education and inclusion. Représentée en région par les délégations régionales...
Sustainable development

Biofuel Réunion : restaurants invited to get involved

Redaction Leader Meeting -
The local biodiesel production project from frying oils takes a new step with the launch last month, par...
Production locale

New Charter of commitments between Bœuf Pays and distribution for 2022

Redaction Leader Meeting -
Players in the Beef Country sector have signed a tripartite agreement (breeder, transformer, distributer) among the Sica Revia, la Sica Viande Pays et...
New products

A cream that is good for the skin and the environment

Redaction Leader Meeting -
Nivea Naturally Good cream moisturizes the skin for 24 hours, leaving a feeling of freshness on the body, le visage et les mains....
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