In the news

Facing the global chocolate giants, Mascarin, the Reunion master chocolatier, has no other choice but to cultivate his difference again and again : which means constantly innovating. Hence a unique and original positioning, halfway between artisanal chocolate and industrial chocolate, which gives pride of place to specific tastes. C’est de nouveau le cas en 2021...

Mât River, leader in 2021 in arranged rums in mainland France ! The brand has succeeded in its development in this highly contested market segment, originally created by Isautier and in which all the rum producers of Réunion, but also from the Antilles, were engulfed. L’heure est à la satisfaction et à la...

Marketed for a year, the new range of Léger yogurts & Gourmand de la Cilam had not been the subject of any advertising at the time due to Covid. Hence the interest in the communication in the form of a first assessment unveiled at the end of September. Supporting figures, elle montre la pertinence de ce produit aux qualités nutritionnelles inédites et de la démarche ayant conduit...

A price of 35 euros per bottle is the psychological threshold not to be exceeded during wine fairs. : Bonial, pioneer and leader in drive-to-store in Europe, dress, at the time of the wine fairs, an inventory of the relationship of the French with their consumption of wines and champagnes. In Europe, plus de 400 grandes enseignes font...

A total to date to date of 36 innovative industrial projects in connection with the ecological transition have been selected as part of the Territis Industry component of Reunion Plan, including 18 already funded and 18 awaiting funding. A year after the launch of the first calls for projects, A encrypted step shows that,...

Champagne is enjoying undeniable success in Reunion as it is everywhere in the world.. On the island, the fine bubbles are today embodied in a particular name, that of Nicolas Feuillatte, founder of a brand that has become the third best-selling in the world, the first in France, and the first in Reunion. We wanted ...

Specializing in floor coverings, the Espace Déco brand has just opened a store in Sainte-Clotilde dedicated to Italian tiles, the most famous in the world. Espace Déco Carrelage invites you to discover, over 1,000 m2 of exhibition space, an abundant supply of high quality products, in new formats in Reunion. « Extraordinaire, impressive” reacts Stevens Boisnel,...

Pour répondre à la hausse des coûts d'approvisionnement et des prix, E. Leclerc Réunion blocks the overall price of the list of BQP products from August 30 until the end of the year. E.Leclerc Réunion annonce bloquer le prix global de la liste des 153 produits du BQP jusqu'à la fin de l'année 2021. Une mesure forte qui...

Known and appreciated for its ability to innovate without losing any of its local brand identity, the historic Reunion roaster is now seen as the coffee expert in Reunion, present in all segments. In support, surprising new features, offensive marketing and a modernized industrial tool. Ou comment une entreprise quasi artisanale fait de sa petite taille...

Born of the passion of a young agricultural engineer Reunionese for cocoa, les chocolats de dégustation Les Cabosses Ailées nous font découvrir le véritable goût du chocolat. Ils sont à retrouver dans toutes les épiceries fines de la Réunion, les caves à vins, ainsi que dans les Hyper Leclerc au rayon Produit de terroir. L’histoire des Cabosses Ailées, c’est celle...