24.3 C
Meeting
Friday 5 December 2025

CATEGORIE LEADER REUNION

Launch

ROCHE MAZET, National growth leader in Reunion

Brand n ° 1 of wines in France, Roche Mazet displays a beautiful dynamic in Reunion, against the current of a global retardant wine market. Its success is based in particular on clearly rosé, which recorded remarkable growth of +25 % vs n-1. Strong this craze, The range is now widening with clearly white, 100% Sauvignon Blanc. Of the...

Mascarin celebrates Reunion mixture with a collection of chocolates filled in limited edition

For the months of October and November 2025, Mascarin launches an original GMS operation : "Métisse thickets - Gourmet roots", A collection of chocolate tablets filled in limited edition, Inspired by the origins of the Reunionese settlement. A gourmet and cultural initiative to energize the shelves. Through four mixed recipes - Africa, China, Inde et La Réunion – la marque...

Blédina launches the pasta to devour to delight big babies

Novelty, Pasta to devour, It's a range of cooking pasta : unpublished recipes and fun forms to gradually learn to eat like a large ! A clever combination of starchy foods and vegetables or legumes, To learn to appreciate them in another form. Recipes without coloring, without conservatives and without added salt, conformément à la réglementation...

New Bavaria Smalt : a premium malted drink

Refreshing, Bavaria Smalt is a premium malted drink full of kindness, produced in the Netherlands from 100 % natural ingredients. A real new option of cold drinks with its amazing and fruity flavors. Bavaria Smalt is rich in malt, an ingredient that brings hydration, fibers, vitamine B, Energy stimulation, etc. Cette nouvelle boisson est distribuée par Sodibel qui lance...

Happyvore is expanding its plant range

After the success of its 100 % vegetable ham recognized flavor of the year 2025, Happyvore returns with two innovations in the plant catering department : pea slices & Tomato and pea flavor beans & Curry flavor beans. Two recipes that reinvent traditional vegetable slices in order to seduce more flexitarians. Développées à partir d’un mélange de pois et de...

Advocacy for specialty coffee

As International Café Day approaches, The Café collective launches an alert : The second most consumed drink in the world after water is "in danger". Founded in 1959, The Café collective works to support the French coffee sector by highlighting all professionals in the sector. Représentant la principale fédération professionnelle française dans...

Labeyrie Fine Foods unveils its new strategic plan

Called "All united 2028", This strategic plan traces a clear growth trajectory : reach 400 million consumer sales units in 2028, Or +30 % in four years. This ambition is supported by two structuring bases - pleasure and responsibility - and two development levers : the conquest and strengthening of leadership. La notion...

Mixed to dark skins, Large forgotten from sun protection

First French brand of solar makeup 3 in 1, Born in Reunion, The Island Cosmetics wishes to develop this perception and restore an essential truth : All skins need to be protected, whatever their complexion, including darker skin, which are not naturally protected. According to the National Cancer Institute, more than 80 %...

One zero : The famous card game is reinvented

Uno Zero offers an unprecedented and more tactical version of the cult game. For the first time, winning means ... losing ! Or almost. The new goal is to get the lowest possible score. If the cards keep their emblematic design, the rules, they, take a strategic turn with renewed mechanics and a redesigned dynamic. Key new features ? A grid ...

The designer and rechargeable fire lighter box

Harris launches at the start of the 2025 school lighter in wood wool and vegetable wax in a box of 32 rolls to be replenished with the recharge of 24 rollers. In the past four years, The fire market has highly valued with a boom in rollers (+42 % and volume) and logs (+35 % and volume). This is why Harris presents ...
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