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Tuesday 20 January 2026

Christmas big and for everyone with Picard

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Once again, Picard offers everyone the opportunity to create a memorable festive moment with a Christmas menu full of poetry, of flavors, colors and surprises.

On the menu this year, 155 products, including 49 new products. The presentation of the Christmas 2025 collection was made in the presence of Cécile Guillou, president of Picard Groupe, pilot of the “French favorite frozen food brand”, with 1,200 points of sale and growth ambitions as strong as ever.

An aperitif that flies high

With, a particuylier, hot air balloons with a block of duck foie gras and redcurrant and raspberry topping and cashew nut hot air balloons, porcini mushrooms with mango passion glaze. Also a surprise sandwich puzzle, hand-decorated mini cabbages and festive petals.

For children

Mini green brioches topped with pesto rosso and decorated with cranberry and sesame seeds. Frozen teddy bear log (dark chocolate, vanilla and cocoa brownie) in their little bed. Bear-shaped vegetable bites. Chocolate Marshmallow Ice Cream Bears.

Entrées : decorative flavors

A choice, a swirl of four layers of sweet and sour, prawn domes arranged by hand, seasoned with olive oil, with Espelette pepper and chives. For vegetarians, Vegetable Delight with cashew nuts and mushrooms. For the little ones, potato trees.

Sweet treats : the little pleasures

The fresh and fruity gourmet pieces are with raspberry almond or mango passion fruit coconut. The reindeer are made of crispy chocolate.

Logs that do good

The flowery iced log contains three sorbet flavors : apple, red fruits and lemon. The frozen log Celestial Village : houses and clouds of caramel ice cream. The frozen log fruity cards : four sorbets combined with a crumble biscuit and a fruit coulis. The secret of Le Beau sapin is its vanilla mousse and chocolate cream with a hazelnut biscuit and a crispy crumble..

Dubai chocolate style pastry log

Picard seizes the chocolate trend of the year by combining mousse with chocolate, creamy pistachio and crispy angel hair.

Picard in Mayotte

Picard Groupe entrusts Picard Réunion, its Reunion master franchisee, the development of the brand in Mayotte. This development in Mayotte will be carried out with the company Eurofood, company founded by Zavar and Chaik Akbaraly. Goal : five stores. The first two will open at the end of 2026 in the surroundings of Mamouzou and Pamanzi (Little Earth).

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