In the first quarter of 2025, 74% of French people have bought honey, with sales growth in mass distribution of 8,1 %.
After several difficult years, the year 2025 announces the resumption of honey consumption in France. Over the first three months of the year, sales of honey jars jumped by 8,1% in....
A study on the perception of promotions by the French was carried out by the Consulting and Technological Services Cabinet Converteo, specializing in business transformation by data and AI, and by pricinghub, SaaS Price optimization solution. It shows that 77 % of them believe that promotions allow them to make good..
The "French consumption of imported agricultural products : What impacts, What solutions ? », Made by Basic (Societal analysis office of collective interest) and commanded by Greenpeace France, Max Havelaar France and the Veblen Institute, shows for these "urgency of a change of model and the need for regulation".
The purpose of this study was to reveal the impact on human rights and the environment..
Max Havelaar France unveils 2024 figures increasing and announces several initiatives for French sectors, Including an observatory of fair agricultural remuneration.
Egalim law 4 postponed, Forgotten floors, very hard commercial negotiations ... "The French agricultural sector is not progressing towards more equity", underlines Max Havelaar France. Internationally, Customs chaos caused by the United States, the...
The study "The Kitchens of the World" recently published by Les Échos Études offers a complete decryption of this market and growth strategies of its actors (manufacturers, Importers-distributors, signs) and provides the results of an exclusive survey to understand the springs of consumption and purchases of French.
COVVI-19 was an accelerator for ...
The French food industry is going through a silent but deep crisis. Between little valued image, sometimes difficult working conditions and increased competition from other industries, agrifood companies are struggling to find the skills they need. Claire Baruffi, founder of Megabar, Agency specializing in the attractiveness of companies and the employer brand, offers several avenues for reflection and action.
With 61 % of ...
The French are 71 % to consider that the origin of the products plays a decisive role in their purchasing decisions. But generation Z is the least concerned age group by the origin of the products. Hence the rise of Chinese e-commerce platforms, which represent 10 % of sales in France. Packlink, package shipping platform..
The "BVP Industrial : mutations et perspectives », Recently published by Les Échos Études, Decrypts the recomposition of the sector, Transformations in terms of distribution and growth strategies of industrialists.
After a complicated period linked to the COVID, BVP manufacturers have returned to solid growth. So, On a sample of 26 key industrial players..
The evolution of purchase habits in terms of cosmetics influences the advertising strategies of brands. Mobsuccess, Advertising technology that unifies media, Data and IA, relied on the figures for a study by the Yougov Institute on consumer behavior and motivations in order to draw what the future of digital advertising will be in the beauty sector.
For ...
The European Financial Service Provider Mollie made public in mid-November its latest report on e-commerce in Europe. A study carried out with 10,000 consumers, including 2,000 in France. Key figures : If 93 % of those questioned continue to go to the store, Almost half prefer to make their online purchases rather than in store, and nine ...
