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The collective brand Nou la fé continues its rise

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RPE-OI, Ralph Communication, Bourbon Composites and Eurocanne : four new local industrial companies have joined the process, portant à 40 le nombre d’attributaires affichant Nou la Fé sur tout ou partie de leurs produits.

Les demandes d’attribution des nouvelles entreprises ont été validées par le comité d’attribution Nou la fé du 10 décembre 2020. Les six nouvelles marques ajoutent 160 références aux quelques 3 500 produits arborant déjà le logo vert d’identification de la production réunionnaise. Indian Ocean Equipment Protection Meeting (RPE-OI) est une toute jeune entreprise créée en 2020 et implantée à Saint-André. Subsidiary of the RVE group, it manufactures polypropylene non-woven fabrics by the extrusion process and produces personal protective equipment (EPI) from these fabrics. On its newly built site, it combines two activities : the production of raw materials and the manufacture of protections which include masks, overshoes, charlottes and surblouses, also in high demand during the current health crisis. Ralph Communication is a craft company from Saint-Gilles-les-Hauts specializing in printing on polyester fabric. She manufactures custom banners, pavilions and other interior and exterior signage elements. The supports are printed with non-polluting aqueous inks, then fixed by high temperature sublimation, before receiving a finish by a team of designers. The current health crisis, which saw the rise of fabric masks in which the company actively participated, raised a demand for logo masks for companies open to the public.

Four different business sectors
Bourbon Composites produces plastic equipment from resin and fiberglass. Totalement sinistrée en 2015 lors d’un incendie, elle est reparti de l’avant et propose aujourd’hui plus de 60 produits conçus et réalisés dans son atelier de Saint-Benoît et commercialisés sous trois marques différentes, for the general public and professionals. All of its production is awarded the Nou la fé brand : Dolo for its range of swimming pools and related facilities as well as its range of outdoor equipment (furniture, planters, waterfalls and ponds) ; Bourbon composites for its six water treatment ranges, specific treatment facilities for professionals, its fishing and diving boats and its formwork ; Naturopur for its future range of plant sanitation. Eurocanne is the company of the Tereos Océan Indien group in charge of the storage and packaging of sugar produced by the Gol and Bois-Rouge sugar factories. Located at the Port, elle commercialise également le sucre de La Réunion depuis 1989 auprès des entreprises réunionnaises de production alimentaire et des grandes surfaces à destination des consommateurs. Its Sucreries de Bourbon brand now has the Nou la fé brand..

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