The brand of the National Association of Organic Lisks abandons the traditional and historical retains metallic to reconcile practicality, ecology and low prices.
Since its creation in 2018 by the National Association of Organic Logs (OR), Elibio has established itself as the reference of accessible organic products, distributed exclusively in independent organic stores. Strengthened by its collaborative model and the commitment of its partner wholesalers, The brand offers a complete and affordable offer, intended for consumers in search of quality, sustainability, but also of ever more accessible price. Today, Élibio takes one more step in this direction. The brand adopts the packaging in Tetra Pak, A strategic choice that meets the current challenges of the food industry. Food packaging is indeed a challenge for brands anxious to combine quality of products and respect for the environment. Metal canned, Although widely used, have several drawbacks : A metal taste felt tasting, a high production cost linked to the raw material, to which is added the rigidity of consumption habits, slowing down the adoption of new packaging formats in the face of these findings, Some brands have been involved in procedures for transforming their packaging to more sustainable and ergonomic formats. These initiatives are often accompanied by an increase in prices, making products less accessible to consumers, Which is not the case with Élibio.
The choice of Tetra Pak
Legumes (lentils, Chickpea and white beans) And the elibio tomato pulp are now offered in this packaging deemed both more ergonomic and ecological. Light and compact, Tetra Pak is multilayer food packaging designed to protect liquid and solid products while ensuring long -term conservation. This choice of packaging offers, For the aneb, several advantages. The more compact format facilitates distribution and arrangement on the shelves and offers less breakage. Ergonomics for the consumer : Tetra Pak is light, Easy to handle and store. The material is more ecological, with better recycling rate. Its price is lower than that of metal canned.
A catalog of a hundred products
Unlike certain organic sector brands which also adopt Tetra Pak, But at twice higher prices, Elibio remains faithful to its accessibility commitment. So, The brand offers the following four references - lenses, chickpeas, white beans, tomato pulp (all of Italy origin) - At prices around € 1 brick. With a catalog of a hundred essential products, Elibio seduced by its unbeatable prices, its recipes developed collectively and sourcing guaranteeing impeccable biological quality. Present today in more than 500 independent organic stores across France, Elibio is part of a united and cooperative approach, aimed at making organic consumption accessible to all French people.
