The year 2025 marks a turning point for the Reunion brand of artisanal gin that appeared two years ago. After the launch, in July, you gin pour cocktail ti'gin a gms, In order to introduce the Gin to Reunionese, This month of October sees a new premium gin enriching its collection : A gin to the vanilla of the aged meeting in rum barrels, A first in the world of gin. Finally the Vakoa counter, Local Gins bar for private events, especially companies, also start this month.
The so -called craft trend, which revolutionizes the universe of spirits all over the world, Responds to an expectation of craft products, inventive, authentic and responsible. Alcohol formerly trivial, The Gin saw a new generation of distilleries hatch, He has become one of the most creative spirits in the world. The Reunion brand of Gin Vakaa, Located in this trend, brings him to the meeting the nuance of a unique environment, which is also that of sugar cane. A cousin source of a tropical character, whose Vakoa brand claims today. Vakaa is on the rise. At the Vinocité 2025 lounge, On a stand doubling its surface compared to last year, The Gin Reunion will make known in particular its latest creation : The Gin Vakaa infused with the organic vanilla of Louis Leichnig, raised in an old rum barrel. Un Old Tom Gin, that is to say belonging to the category of Gins aged in barrels, with slight spicy keys. With this new, two years after its appearance on the local market, The Vakoa distillery also chooses to display the complicity of its gins with the Reunion terroir, since the neutral alcohol base uses the distillery comes from sugar cane. The gin is indeed obtained by the maceration and the distillation of juniper berries in a neutral alcohol, Enriched with botanical recipes specific to each distillery. "The quality of a gin comes from the mastery of the art of distillation and maceration and infusion techniques, explains Tiphanie Bolo, founder of Vakoa, which values in this project its professional experience in the marketing of spirits and its experience of distillation, In which she initiated herself in mainland France.
A range strategy
The appearance, especially at the Vinocité 2023 fair, of a Gin Reunional distillery had aroused lively curiosity. Seduced by the quality and originality of its products, the cellars, The luxury hotel industry and the best restaurants and bars in Reunion have opened in Vakoa. A hundred addresses today. The brand has pierced with the original, A gin with rosemary aromas, Pink berries and péi citrus, Then a year later with the tropical garden, at the aromas of Victoria pineapple, hibiscus and cardamom. The penultimate born, Ti'gin, July launched, widens the product target. This gin made from organic white tea (from the Large-En-Grand En-En-Elé Labyrinth) and verbena, is distributed exclusively in GMS with a more accessible price positioning. Surfing on the vogue of alcohols for cocktail, It is intended to introduce the gin to the Reunionese.
A Reunional identity claimed
With its fourth creation, The gin to the vanilla of the aged meeting in oak barrels, Vakoa asserts its local origin. "Outside juniper berries, that we import, The majority of our ingredients are local. Everything is made locally. This is our other difference on the market ", Record Tiphanie Bolo, which also underlines the recyclability of the bottle and its cap. A message heard. The place is already lacking in the old Creole case of the tampon tops transformed into a distillery that Vakoa is exploited. The brand is looking for a larger space to develop its production.
The Vakoa counter
Like his cocktails, Gin lends itself to events : Vakoa unveils his bar in Gins "Comptoir Vakaa". Proposed to individuals and businesses for their private events, The device includes a gins bar up to 7 m long, Hosted by a team of experienced mixologists offering gin or alcohol -free cocktails. "An experience where refinement and elegance meet", testifies Tiphanie Bolo.
