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QR code, "Sesame, Open up ”modern times

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Accelerated in the village by Ca de la Réunion, The Reunion Start-up E-Tchek transforms the QR code to activate by smartphone into a full media support for innumerable applications.

Jean-François Barbe, founder of e-tchek.

The QR code is the simplest support to have access to personalized services ? E-TCHEK gives it a new dynamic by making it a communication tool and a working instrument opening onto a wide range of à la carte features. "A digital front door", Summarizes Jean-François Barbe, originally, With the programmer Benjamin Dujour, The LA Start-up E-TCHCHK, born five years ago. The development of the concept of e-tchek required two years. Product marketing started a year and a half ago. Real estate agencies, a social landlord, A lifting machine rental company are among the first Reunionese customers to have tested and adopted the solution. I SAV, The local representative of a large national coffee brand has equipped its 3,000 automatic distributors and coffee machines, reducing its breakdown time by 25 %. An agrifood manufacturer is currently studying it to enrich consumer information on its products. E-TCHEK also started to convince companies in mainland France. She was one of the eight start-ups selected by the Réunion Region to participate in the Vivatech show from June 11 to 14 : an additional springboard. One of the advantages of the E-Tchek solution is its ease of use and saving time. It is immediately understandable. Since then, "Our vision, it is, in each accommodation, on each desk, on each equipment, A QR code facilitating life by giving access to information and functions ”, explains Jean-François Barbe, which underlines the non -intrusive character of the media : "It is the user who decides to activate the QR code. »»

QR Personalized Code for Companies

The e-tchek website details the applications of its solution. They are countless and the list is far from exhaustive. Here are 3 examples corresponding to the first Reunionese customers mentioned above. In real estate, Home Code QR becomes a rental management tool : In particular, it allows you to pay its rent ! In industry and trade, QR Code facilitates equipment maintenance monitoring : in the event of a glitch, The user instantly has access to the technical sheets, to supplier videos, The maintenance service immediately knows which device it is and where it is located. For brands, QR Code is already used to respond to inflation of compulsory information on labels. The e-tchek version goes further (product movie, Presentation of the range, etc.). "On the applications of our solution, we can imagine everything. At this stage, We offer personalized assemblies from around forty standard features. If necessary, We develop tailor -made features », specifies Jean-François Barbe.

Franchise as a development mode

But it remains to define the usefulness of the solution, Because the Qr codes of e-tchek are not intended to replace other forms of dematerialization, But to meet determined professional needs. "It is a targeted and secure means of communication to send the right message to the right person. Another asset of this solution is its speed of implementation : three weeks on average. E-tchek is technically to the point and proven itself. From its Reunional base, The start-up is about to develop it in mainland France and abroad in the form of a franchise.

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