Faire, Marketplace B to B intended for independent merchants, Unveils his report Forecast 2025. Based on a complete research requests of more than a million traders worldwide using Faire and external sources, Doing identified four main consumption trends this year.
The objective of these results is to highlight current changes and cultural developments and thus help traders to reflect them in their product range in a more targeted manner and, Above all, more timely to respond precisely to the desires of their consumers. Real invitation to digital disconnection to get closer to the real, The "intentional detours" trend is the first to win. It is illustrated by an increase in "polaroid" research of 36 % in the fourth quarter of 2024. This trend is distinguished from the general taste for travel by its state of mind. She prefers curiosity to structured programs and encourages us to let go : Say goodbye to rigid routes and give way to the serendipity.
Romanticism
Inspired by the elegance of European salons and skillful meli-melo of luxury antiquity shops, The “Victorian Black” trend highlights decadence and romanticism as well as strong pieces that stir up curiosity. With an increase of 240 % for the "burgundy" (bordeaux) and 27,9 % for the keyword "scarf" in the fourth quarter 2024, The appetite for exuberant accessories is stronger than ever.
Little pleasures
« Everyday Hopecore », Hope on a daily basis : This trend gives pride of place to hazardous and blessed find of a spontaneous purchase, a collective desire for lightness and hope. Colorful decorative objects with fanciful personal touches, This trend celebrates the strength of little pleasures that illuminate our days. "Nostalgia" research is up 23,5 % in the fourth quarter of 2024. Research for "glitter" has increased by 238 % since November 2023.
Eco -responsibility
The "Neutral Good" trend (neutral and good) advocates a return to nature and favors hand -made and durable pieces bringing out the beauty and the brute force of nature in the interior spaces. Consumers are looking for handmade and eco -responsible products that come from the planet and good for her. Research for "wicker", "Rattan" and "Pour" have increased by almost 100 % between the second and third quarter of the year 2024. In the third quarter of the year 2024, "organic" products are raised by 35,3 % compared to January 2024.
