Estimermoncommerce.fr is the first online assessment platform designed for businesses, Professional companies and walls. Developed by transmission specialists, With more than 300 sessions orchestrated on the ground and backed by a fine analysis algorithm, The solution allows any manager, trader, intermediate, Advisor or buyer to obtain a detailed estimate in a few clicks, contextualized and immediately usable.
Each day, more than 500 business leaders leave the helm, but the vast majority of them do it blindly. In 2023, according to Bpifrance, barely 51,000 business transfers were completed, while 185,000 structures would theoretically be ready to change hands. A figure revealing a persistent paradox ; France is full of motivated buyers, voluntary transferors, but there is still a lack of a common language to talk about what is annoying : the value. Most of the time, we continue to “estimate” a trade or company with a wet finger. One year of turnover, a coefficient heard in a professional dinner, a collective belief or intuition reinforced by emotional attachment to the matter. On the other side, buyers arrive armed with Excel files, discount rate and distrust. Between the two, the files are fraying, bankers are backing down, discussions turn short. Without shared frame, no negotiation possible. And without a credible estimate, no successful transmission. It is this “methodological flaw” that EstimerMonCommerce.fr is tackling. The tool does not just give a number : he produces a valuation report, designed to withstand the scrutiny of a buyer, a banker or a notary.
Secure a transfer
For a transferor or his advisor, knowing precisely the value of your business conditions all the following steps : price definition, communication of the offer, justification to a buyer, structuring financing. In the absence of rigorous estimation, negotiations are slipping, financial partners are cautious, and the project risks getting bogged down. EstimerMonCommerce.fr meets this immediate need : in less than an hour, a trader, an entrepreneur or an advisor from their ecosystem can generate a complete estimation report, including value ranges according to three approaches calibrated on the reality of actual transfers, a textual analysis of the strengths and weaknesses of the operation, and projections on the margins of development.
A tailor-made report
Against value simulators based on unreliable sector averages, EstimerMonCommerce.fr adopts a multifactorial approach, integrating :
-actual financial data (CA, charges, restatements, WHERE, remuneration and assets/liabilities for company securities) ;
-the operational elements (implantation, key ratios, operating dynamics, characteristics of business premises, material, standards, accessibility) ;
-the local context (catchment area, customer typology, e-reputation).
Each criterion is weighted according to a scale adjusted to the activity concerned (there are more than 500 different ones). The estimate is therefore never the product of a simple multiplier, but the fruit of a contextualized calculation, argued and intelligible. The user not only receives a precise value from different estimation ranges, but a thorough reading of his activity : blocking points, margins for progress, structural condition, ability to attract a buyer or financier. In short, a complete and operational snapshot of the real value of the company, of commerce or walls.
30,000 estimates later
Since its launch in 2022, the platform has exceeded 30,000 reports generated. This success, far from being only quantitative, reflects a methodological shift in the sector. Because EstimerMonCommerce.fr is not only used by sellers, but also by real estate agents who wish to secure a mandate, expand their professional activity or establish expertise. Accountants complete their support with a reliable and realistic valuation service. Professional financing brokers reinforce the values of the businesses for which they request loans. Wealth management advisors enhance their clients’ professional assets. Franchises arbitrate their openings and takeovers of points of sale. Buyers and investors are looking for a realistic calculation basis to decide. What seduces, it is also the neutrality of the service : EstimerMonCommerce.fr takes no interest in transactions. It does not sell databases or leads and does not market the assessed properties or any other. The platform provides a rigorous estimate, claire, independent.
The 2025-2026 objectives
The current version of the platform is the third generation of the service, enriched with user feedback and field observations. But the founders are already aiming further. A version intended for accountants will soon be launched :
EstimerMonEntreprise.fr, designed to meet the technical requirements of asset or tax analysis, particularly in contexts of family transmission or legal reorganization. Fin 2025, a local market study module (ELM) will see the light of day. It will allow the attractiveness of a location to be assessed using objective criteria. (flux, customer typology, competitive density), useful for franchise networks or project leaders. And in 2026, a professional announcements space will be integrated. The objective, eventually, is to make EstimerMonCommerce.fr a real customer relationship management tool in commercial real estate, allowing all professionals in the sector to manage their sales, estimates and portfolios.
Arnaud Villeroy, field experience
Arnaud Villeroy is the founder of a specialized agency which has supported more than 300 transfer projects. From the CHR sector, former operator himself and former traditional real estate agent, he knows from the inside the complex workings of a business transfer. “I have often been confronted with a stubborn reality : sellers and buyers move forward with different benchmarks, rarely shared, and lack a common framework to structure their dialogue. Their advice is generally poorly equipped to deliver a realistic valuation. I noticed that, without a clear reading grid, discussions about price quickly become subjective, even conflicting. This lack of objectification is one of the major obstacles to the success of transmissions. » It is precisely this gap that he wanted to fill by joining forces with Clément Gippet, digital engineer, to create EstimerMonCommerce.fr.
